Prior to the album announcement, Britney thanked her devotees for their support, "Just wanted to thank all of you for the amazing birthday wishes you guys have been sending all day. My fans mean the world to me & waking up to all of your wishes really made me smile, so here's something that I hope will make you smile..."
She also shared about what she is going to do to celebrate her birthday, tweeting "Ok, off on a romantic weekend with Jason for my birthday." Later, she added another note, referring to rumor which suggested she was abused by her boyfriend, "PS - Star Magazine, Radar Online, Jason Alexander and the rest of you liars, Ya'll can kiss my lily white southern Louisiana a**!"
Back to her new album, producers involved in the making of the record include acclaimed music makers Danja, Darkchild, Sean Garrett, Dr. Luke and Max Martin. Sean previously said, "I want to help her grow. I want to do stuff that's going to be able to travel around the world." Speaking of what to expect, he gushed, "It could get a little freaky."